Hypebeast -
28 Feb 2018 22:37
For Spring/Summer 2018, Gucci reunites with friend of the brand, Ignasi Monreal. First seen as massive ads erected in New York and Milan, Monreal's surreal paintings entirely inform this season's digital campaign and store window displays. Dubbed "Gucci Hallucination," the campaign is informed by Monreal's art and Alessandro Michele's retro kitsch designs. Gucci stores around the world have received facelifts in line with the campaign imagery, showcasing velvet mannequins staring at videos embed...
Share this Article